Recommended reading for every woman in business. 

Who is your ideal customer?  No doubt when you were in the early stages of developing your business you spent a lot of time on your ideal customer profile. Who would benefit most from your product or services? What are their needs? Biggest pain points? What value would you provide them? Is your ideal customer…

One.  Two.  Three.  That’s how long you have to convince a potential client that they’ve come to the right place when they land on your site. It seems crazy, but it’s true – the first few seconds a potential client spends interacting with your business will indicate the success of your entire sale. This is…

eye catching copy matters to attract your ideal customer

If you want your business to be successful, you must know who your products or services are for. If you’re not sure who you’re selling to, it’s time to identify your customer avatar (commonly referred to as your ideal customer). This representation of your ideal buyer is important for countless reasons. When you know your…

Identify Your Ideal Customer Workbook and Article

Ready to start your own business? Great! We’ve helped countless people launch new brands and business ideas, and we’ve learned a lot along the way. Before you roll out the red carpet to your new venture, here are our top ten tips to keep in mind.  #1: Don’t start a business to work less.  Starting…

Start your own business

Are you overwhelmed with a never-ending task list? Do you feel as though you spend most of your time on busy work, never getting to the work that makes you come alive? We’ve got you, babe! Sign up below to receive the challenge that guides you back to your zone of genius.

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Through one-to-one business coaching sessions, classroom style training, and live events, Amanda helps women achieve measurable results while not losing sight of their unique influence and greater purpose. 
Amanda wants to live in a world where success is measured by genuine relationships, messy vulnerability, and passionate risk-taking. When she’s not working with business owners, you can find Amanda sipping coffee and intensely reading or writing at her favorite local coffee shop.

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